Disney World Dream Comes True

Two students at North Carolina’s Elon University have raised enough money to send Kathryn Thompson, their favorite employee at a local coffee shop, to Disney World for the first time in her life Thompson, who has worked at the coffee shop for 10 years, has always wanted to bring her family to Disney World, but isn’t able to afford it. Elon students Lucy Smith-Williams, a freshman, and Taylor Zisholtz, a junior, who befriended Thompson after a number of late-night coffee runs, decided to help Thompson get her dream vacation.

Smith-Williams and Zisholtz launched a GoFundMe page in Thompson’s honor, and calculated that it would cost $6,000 to send a family of five — Thompson, her son, daughter in law, and two grandchildren — to Disney. Within three weeks, the $6,000 goal was met, and the donations continue to pile up, including a $1,000 donation from a GoFundMe employee. 

Great work from the two girls and what a great thing they have done for the coffee shop worker stories like this restore your faith in humanity.

Clever Adshell by Vitamin Water

Vitamin water have come up with a great adshell advert campaign which shows off their product a type of vernacular that related to their product.Using a charging station for mobile phones so that commuters can interact with them and their products is clever and using it to show that vitamin water gives you energy just like the adshell's charging port is doing is genius. This piece of advertisement is simple but yet effective. As you can see it's a straight forward piece of advertisng and not a lot for me to say so hats off to vitamin water for a great piece of marketing. 

Tabasco Volcano Mouth

Tabasco have come out with one of the best print ads I've seen a while. The advert use a good sense of imagery and art direction, to describe what the feeling and taste you have in your mouth once you have some of the sauce. Comparing the heat of the sauce to the heat of a volcano is an intelligent concept and great execution because it everyone knows that volcano are really hot so it gives the consumer a good insight into what the sauce will taste like before they even buy it. Also using a human mouth to make it look like a volcano is great imagery because it visual simile to show that your mouth will be 'hot as a volcano' because thats how how the sauce really is.

H&M's First Hijab Wearing Model

H&M have made fashion history this week, by featuring the first ever hijab wearing model by the name of Mariah Idrissi. Being the world's second biggest fashion outlet this story gained media attention very quick. Only at age 17 did Mariah starting wearing the hijab and in an interview with fusion blogs she said that "It always feels like women who wear hijab are ignored when it comes to fashion". Which is a big statement to say on which on the most parts is true and Mariah Idrissi hopes she can change that with this new feature with H&M for a more diverse fashion industry regardless of age, gender, ethnicity and religion.

Reports have found to show that there is a major growth in popularity for hijabs and headscarves over the last 7 years or so. The demand for them are growing at a rapid pace and demand are high, in all seven continents around the world. How ever you look at this, its defiantly a bug revelation in the world of fashion and waken people up in fashion and shows how far we have come over the last decade, in fashion for it to be more diverse and more opportunity for everyone to have some sort of belonging, in the market not matter what type of clothing and fashion you are into. So a big thumbs up from me to Mariah Idrissi and H&M.

Whip and Nae Nae Dance Into Cardio For Kids!

A teacher from Harvest Elementary School in Alabama called Jared Paschall, uses teachers innovative to inspire children to exercise, by putting a twist on what is one the world's most popular dances at the moment called the 'Whip' and 'Nae Nae' dance. 
Using this popular dance to get kids exercising while having fun by still doing the original dance routine of the song but also adding exercise routines in like jumping jacks, lunges and push ups.

A lots of kids don't like their P.E lesson, so it's great to see teachers 'getting down with the kids' and using something they enjoy to be mixed in with the curriculum to help them exercise. There are now school across America that are now going duplicate classes for their curriculums to get their kids more active so you could call Jared Paschall a pioneer.

The routine last the whole 2 minutes and 33 seconds of the song, I don't know about you but if i was still in school this wouldn't be a class that would want to miss.

$13.50 to $750 overnight?

Turing Pharmaceuticals recently have bought the drug daraprim, which a drug that used to treat the disease of toxoplasmosis. Which can be life threatening and sometimes affects AIDS patients. The drug originally cost $13.50 and now cost $750 that more than 55x the original price. This straight away sparked outrage online even Hillary Clinton getting involved and saying what she thought "Price gouging like this in the specialty drug market is outrageous. Tomorrow I'll lay out a plan to take it on." 
















The CEO of Turing, Martin Shkreli went on to the american business and market new programme 'Bloomberg', to explain why he raised the price so high. He explained that the companies before 'giving it away' because of the low price of $13.50 and he said that too low because modern pharmaceuticals, cost a lot more then that to research about and make the drugs. Also he is stated that the price that the drug daraprim, is 'underpriced relative to its peers. This doesn't make him look to good but later on in the in the interview he states that, the extra cost won't be taken from the consumer but from the insurance company.So that he use the extra money to put back into pharmaceuticals research and make a better drug to treat toxoplasmosis. However a counter argument has arisen saying, that insurance company will not be willing to pay that and will look for alternative,cheaper drug of way of treatment or just take more money off the consumer by raising their premiums.













This situation is complicated and hard to know which side to take because isn't he just doing want any business is doing? But the problem is the product that he doing it too is life saving. So is it morally wrong what he is doing? But on the upside revenue and profit drives innovation and with that innovation you could make a drug that's 10x better maybe even 100x better. So it's a arrgg! It's a tough argument, I'll let you argue between yourselves